by Shankar Poncelet | Jun 6, 2018 | Marketing
Good Keyword Research helps business owners in every aspect of operations. Whether you need to prove a concept, improve your SEO, or decide on what your next marketing campaign should focus on – proper keyword research can make all the difference in the world....
by Shankar Poncelet | May 7, 2017 | Marketing
Whenever we write for marketing purposes, it is important to write for our potential customers, and not for ourselves. In other words, we have to think about what matters to them! It’s not an easy task to see the world through someone else’s eyes, but we...
by Shankar Poncelet | Mar 15, 2017 | Business Strategy, Marketing
How To Misunderstand Social Media Marketing I recently had the distinct honor to host a workshop on business social media. Many people are completely lost when it comes to leveraging social media to boost sales or promote their ideas. In this post I would like to...
by Shankar Poncelet | Mar 8, 2017 | Business Strategy, Marketing
10 tips for effective and SEO friendly website content SEO optimization is a topic that generates many resilient myths. My customers ask me constantly whether they should really pay that guy $500 per week in order to perform some obscure magic that is supposed to...
by Shankar Poncelet | Feb 17, 2017 | Business Strategy, Personal, Self Improvement
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