by Shankar Poncelet | Mar 15, 2017 | Business Strategy, Marketing
How To Misunderstand Social Media Marketing I recently had the distinct honor to host a workshop on business social media. Many people are completely lost when it comes to leveraging social media to boost sales or promote their ideas. In this post I would like to...
by Shankar Poncelet | Mar 8, 2017 | Business Strategy, Marketing
10 tips for effective and SEO friendly website content SEO optimization is a topic that generates many resilient myths. My customers ask me constantly whether they should really pay that guy $500 per week in order to perform some obscure magic that is supposed to...
by Shankar Poncelet | Oct 24, 2016 | Services
[This is a copy of the SHANKX’s weekly newsletter – you can subscribe by using the form on the right-hand side] If you still store your passwords in a spreadsheet or a simple text file, don’t be embarrassed. You are not alone. We see many people do...
by Shankar Poncelet | Aug 4, 2016 | Marketing, Personal, Self Improvement, Services
A customer of mine asked me to help him create a page about his persona, his interests, projects and achievements. A personal website is different from a company website, an informational website, or an online store. It represents you, which is why it needs to be good...
by Shankar Poncelet | Jun 17, 2016 | Business Strategy, Marketing, Self Improvement
Successful People Agree The growth of a business and good communication go hand in hand. To be a successful professional you need to master the art of public speaking. Warren Buffett has insisted that the most important skill a person should enhance in order to become...